24-04-2025
Blogs

Wero: the new standard for payments in Europe and the successor to iDEAL in the Netherlands

The world of digital payments in Europe is changing at a rapid pace. Consumers expect convenience, speed, and securityโ€”and the market adapts to that. An important player here is Wero, a pan-European payment system reshaping how we pay.

What is Wero?

Wero is the new pan-European payment system of the European Payments Initiative (EPI), which has been rolled out gradually since 2025. Do you want to know exactly what Wero is, how it works, and when it will be available in your country? Read the full explanation.

Why is this important?

So far, the European payments market has been highly fragmented, with each country using different systems such as iDEAL or Payconiq. Wero aims to change that by offering one uniform payment solution for all of Europe. According to EPI, independence also plays an important role: many of the current payment methods such as Visa, Mastercard or PayPal are American. With Wero, a European system emerges that gives Europe more control over its own financial infrastructure.

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Wero in practice

Initially, Wero focuses on P2P, followed immediately by online payments. Later, additional solutions for physical stores, loyalty programs, and even pay-later options will follow. This makes Wero a versatile solution that will continue to expand.

Wero works closely with leading European banks, which together are responsible for developing and financing the system. In doing so, well-known local solutions such as iDEAL and Payconiq are integrated to form the foundation for the rollout of Wero.

What does this mean for businesses?

For businesses, Wero is attractive because it combines payment convenience with European coverage. Especially for online stores and omnichannel retailers, it offers opportunities to easily tap into new markets, without having to implement new payment methods every time.

Buckaroo is a principal member of EPI and plays a central role in the rollout of Wero toward business users. By integrating with Buckaroo just once, businesses automatically gain access to future Wero features across Europe.

Buckaroo and Wero

Buckaroo is closely following the developments around Wero. As a leading payment service provider in Europe, Buckaroo is working to integrate Wero into its own payment platform. Buckaroo will ensure from the start that Wero is fully supported and that merchants have nothing to worry about. This means German, Belgian, French and Dutch Buckaroo merchants can benefit from this new European standard as soon as it is available. Buckaroo will ensure customers can switch over with minimal technical effort.

A preview of the European payment future

Wero is designed to be faster, safer, and simpler than existing options. It also offers a European alternative for large international players. Although it's still early to fully assess the impact, it's clear that Wero is a major step. This move aims toward a more connected, efficient, and independent European payment market.

Can I use Wero in my online store?

Yes. Buckaroo integrates Wero as a default option in its payment platform. As a merchant you automatically get access to Wero as soon as it is available.

How do I integrate Wero via Buckaroo?

If you're already a Buckaroo customer, you don't have to do anything extra. Wero will be automatically available through your existing integration. New users can easily sign up for a demo or integration.

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