Ghout: from selling on Marktplaats to an international WooCommerce online store

Everything was sold out within a week!

“During the coronavirus pandemic, I came up with the idea to make a spice rack. At that time, I never expected this hobby to grow into a business. After positive feedback from people around me, I listed a few racks on Marktplaats, just to see if there was actual demand.

Within one week, everything was sold out! After repeating this a few times, we knew there was potential. But I never imagined there would be so much demand, or that we would even sell internationally. We’ve even received several orders from the United States,” says Ron.

Several reasons to switch to Buckaroo

“With online sales, we gained a lot of experience, which changed our requirements for our online store. After an extensive search, we started talks with Buckaroo. Besides the attractive transaction fees, there was another reason for us to switch.

Due to the demand for our product in the Netherlands, we believed there were many opportunities abroad as well. With our previous website, we lacked certain options to efficiently process international payments. With Buckaroo, we were able to add these options to our site.

Getting connected was quick, which is great for us as small business owners. You want your online store to stay online during the switch, because every sale counts. By now, all our Dutch payments are processed by Buckaroo."

Payment methods abroad

“Buckaroo showed us that for online sales in certain countries, it’s very useful to work with multiple domains. This builds trust with international customers. They also offer multiple payment methods. We didn’t realize how important this was or which payment methods were available abroad.

Now we can offer every international customer the most common payment method. In the Netherlands, that’s iDEAL, but for Belgian customers, you need Bancontact. Compared to our previous website, we now also offer more payment methods such as Giropay, PayPal and Riverty.

Thanks to Buckaroo, we’ve truly been able to expand our reach, and our racks can now be found in some of the most unique places around the world.”

Big plans for the future

Ron sees plenty of long-term opportunities: “Of course, our product is incredibly useful because people cook everywhere and many use spices. By combining convenience and design, we’ve created a strong combination you don’t often see.

Besides spice racks, we realized there are more things in the culinary space that can be organized. We now also produce special wine racks and tea racks. We also sell oil bottles with labels. So we definitely have big plans for the future!”