5 Reasons Why the VVV Gift Card Is a Must-Have for Your Webshop
Looking to boost visibility, revenue, and traffic to your webshop? One simple way to attract attention and new customers is to accept the VVV Gift Card. Over 3 million of these cards are sold every year, making it one of the most popular gift cards in the Netherlands.
Research shows that 13% of cardholders use their VVV Gift Card at shops they’ve never visited before. Even better, 22% plan to return. And 75% of users spend more than the card’s value. The VVV Gift Card is not just a payment method — it’s also a marketing tool. Here are 5 reasons why your webshop should offer it.
1. Boost Your Brand Visibility
The VVV Gift Card website attracts around 10,000 visitors a day. Cardholders can easily search where they can spend their balance. All participating webshops are listed by name and logo — a great opportunity to showcase your brand. Plus, users are directed straight to your site via a direct link.
2. Get Featured in the Gift Finder
When someone receives a VVV Gift Card, they’re eager to spend it on the perfect gift. Through the Gift Finder tool, cardholders can browse items that match their interests. If they spot your product, they’ll be directed to your webshop in one click. A perfect way to gain exposure and attract new customers.
3. Promote a Special Campaign
Running a unique offer for VVV Gift Card users? Make it stand out! The VVV newsletter — sent to 15,000 subscribers — is a great way to inspire gift card holders. Promotions featured in the newsletter get extra exposure. New merchants also get introduced here, giving your webshop visibility from the start.
4. Reach Potential Fans Through Social Media
Social media is a key way to engage with new customers. Got a fun giveaway or tag & win idea? Share it on your own channels and align with VVV Gift Card’s social team, who have a strong and loyal following. You’ll reach audiences that may not have found your brand otherwise — and once they do, they’re more likely to come back.
5. Make Shopping Easy for Customers
Customer experience matters — and that includes payments. By accepting the VVV Gift Card, you make it easy for customers to use their balance in your shop. Integration is simple via Buckaroo, with hundreds of webshops already connected.
The VVV Gift Card is backed by DNB and AFM certification, so integration is not only easy — it’s also secure and reliable. With these 5 steps, you can drive more attention to your webshop with minimal effort.
